YouTube Shares Performance Stats On Google Preferred’s First Year
By Scott Davenport | | Google, News, Video, YouTube | Google, Youtube
Google has shared results from the first year of their upfront program for YouTube advertisers that they are calling Google Preferred. This program features campaigns on the channels of top-performing content producers. Google said that the program’s debut has sold out. When 30 traditional TV advertisers tried out the program, it was reported that they not only …
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