Since their emergence in 2018, Large Language Models (LLMs) have become a powerful tool in the field Large Language Large Language Models of artificial intelligence (AI). They have the ability to listen to and respond to with coherent and human-like text that can be used in a range of uses and applications, such as language translation, content creation, and customer service.
Thanks to their capabilities, LLMs have gained a lot of attention in recent months. This surge in popularity has seen a renewed interest in the capabilities of these models and how they could be used against something like Google.
In this episode of Whiteboard Friday, Tom delves into some of the new threats that Google may face from the advancement of LLMs like ChatGPT. With its ability to generate high-quality content, ChatGPT has the potential to disrupt traditional SEO strategies and challenge Google’s dominance in the search engine market.