reddit-logoWhen you’re trying to get word out there about your business, there are many ways to do it.  You can use AdWords, Bing Ads, email marketing, and various social media platforms to bring in as large of a customer base as possible.

In social media, placing your content on social platforms like Facebook and Twitter are commonplace.  Another platform that people tend to use for advertising their content is Reddit, but due to many misconceptions, Reddit isn’t a social bookmarking website, and submitting links to Reddit shouldn’t have a place in your “link building” strategy.  Did you know that if you’re actively tring to use Reddit for link building, you could end up getting banned?

It’s true, and the truth sucks.

So the question is, how can you use Reddit for marketing and SEO?  David DiGiovanni has written up a column on Search Engine Journal that tells us all about Reddit, and how we can use the platform to our advantage, without getting penalized.  In his post, David gives us some facts about both Reddit and SEO, as well as the fundamentals of ethical Reddit marketing.  He’ll even give us some indirect ways to leverage Reddit for SEO.

If you’re interested in this post, you can check it out by following the link provided below.

Search Engine Journal: The Fundamentals of Ethical Reddit #Marketing