I just read a hilarious Halloween-time post about the perceived horrors (and myths) about paid search by Chris at Webranking.com. Check it out…
The Horrors of Paid Search
2017-03-20T20:56:51-08:00 By Scott Orth|
About the Author: Scott Orth
Scott Orth is the founder of Thrive Business Marketing in Portland Oregon, bringing over 23 years of management and marketing experience in high-tech, hospitality, e-commerce, construction, health and nutrition, communications, and more. After receiving his B.S. in Management and Information Systems from George Fox University, Scott drew on his marketing and management skills to lead full-service interactive agencies, and large client-side marketing teams; building success for clients like Freightliner, Louisiana Pacific, FEI, Carrier Corporation, and hundreds of small to medium size companies; spanning many industries and business types. With a breadth of knowledge and experience in both business-to-business and business-to-consumer marketing, Mr. Orth has written dozens of articles, books, presentations, and training seminars, and has been a regular speaker at search, marketing, and industry-specific conferences. Scott also co-founded SEMpdx in Portland – home of the nationally-recognized Engage Conference (formerly SearchFest).