In this video from Ahrefs, we’ll learn about a simple yet powerful link-building tactic – using HARO (Help a Reporter Out) to get high-quality backlinks and exposure from top publications.
HARO is a platform that connects experts like you with journalists seeking sources for their stories. By providing helpful insights and commentary, you can get mentioned or linked by major outlets like Forbes, Entrepreneur, and more.
The video walks you through three easy steps to maximize your HARO success:
- Step #1: Filtering for Relevance – Target only media inquiries closely related to your niche to provide the most value.
- Step #2: Choosing the Right Questions – Look for opportunities to share helpful data, statistics, or examples.
- Step #3: Crafting an Irresistible Pitch – Tailor your response and make it insightful yet scannable for busy journalists.
Following these simple but effective tactics can lead to great backlinks, referral traffic, and brand visibility over time. The video also covers some excellent HARO alternatives to diversify your outreach.
Check out the full video to boost your linking-building strategy starting today! Proper utilization of HARO can take your rankings to the next level.