With Halloween coming up fast, and COVID restrictions easing up a bit, it'll help see a return to pre-COVID traditions. Do you have your Halloween marketing strategy set up and ready to go? Facebook has published a new overview of key Halloween shopping trends on Facebook Marketplace, and can give you some indicator as to where people [...]
Sometimes, search marketers can have it tough. They could get all this important work completed, but if they can't get it implemented simply because of the higher ups said no, it can get pretty frustrating. Kavi Kardos, the SEO of Moz gives us the numbers and talking points you can use to justify the return [...]
What is the big difference between conversion copywriting and SEO copywriting? Is there even a difference in the end? Which one of them is more important for what you're trying to do? It seems that there are some misconceptions being talked about online in the SEO industry, all of which could have irreversible damage to [...]
If you want to be a digital marketer, or you need to do digital marketing for your business, getting your digital marketing certification can make a huge difference in the long run. Imagine how great it'd be if your potential clients or employers saw what sort of skills or experience you have on your LinkedIn [...]
Snackable content is a type of content that is designed to be easy for readers to consume and share. It's content that should help support the brand by sharing information about the industry of the company's story, all while to trying to push a service or product. https://www.youtube.com/watch?v=BdhXvtZ-pz8
Are you new to Facebook marketing, or are you still not quite an expert at it yet and need a little assistance? LYFE Marketing has a few tips for you so you can spend the right amount of money on your Facebook Ads. Check it out! https://www.youtube.com/watch?v=r5BCmekPhNs
Social media has been around for awhile, and it is used for a number of things. It allows you to interact with your customers and share information in real time. Social media helps businesses reach their customers better, create online networks and sell and promote products and services. For businesses, if your content stands enough [...]
If you're running a business, and you just came out with a brand new product or service that people end up loving, that's a great way to get people to give you their business. Since everyone loves what you just came out, you decide to take it to Google Ads so you can extend that [...]
Halloween is going to be here in just a few weeks, and if you're out looking for insights into the latest trends and shifts, TikTok is a great source for that. The app can help provide a guide as to where people are leaning for the season. TikTok can be a great platform for promotions [...]
What is the difference between absolute and relative URLs? The big difference is that absolute URLs will always include the domain name of the website with http://www. Relative links show the pat to the file or refer to the file itself, which is useful because it can transfer a user from point to point within [...]