One of the great benefits of having a large social media following is that it’ll help you and your brand spread brand awareness. The more people are following you on your chosen social media platforms, the higher your conversions and engagement will be. People will be able to share your brand information with friends and family on those platforms.
This is why it’s a great idea to grow your social media following. In 2020, there was an astonishing 3.6 billion people who were using social media, and by 2025, that number is estimated to increase to almost 4.41 billion. Even if you’re running a local business, social media can really help you out with brand awareness.
If you have a strong enough following, you might even draw the attention of influencers and other businesses who want to collaborate with you outside of simply being customers or clients. Having a strong following can even help boosting SEO and drive traffic to your site.
It’s all positives when it comes to having a good sized following.
So if you’re on the lookout to boost your social media audience with organic followers who would be interested in your brand, Julia McCoy has a post over at Search Engine Journal that teaches you methods that work!