Twitter is now rolling out an updated tweet analytics display that will provide more specific performance insight that has extra engagement elements listed in the data, and will be available on each of your tweets.

The updated tweet analytics display includes insight on things like replies, retweets and Likes, and even more specific data, including:

  1. Where your tweet impressions come from
  2. Further notes on link clicks and engagements

To access the data, tap on the ‘View engagements’ button. The new format seems to be more intuitive now, and gives us more data insights on each specific tweet.

Source – Social Media Today