Did you know that user generated content can be a major boon for your business?
In marketing, user-generated content (also known as UGC or consumer-generated content) refers to content related to your brand that’s created by someone who’s not an official representative of your business. It’s basically unpaid or unsponsored social posts that people across every network share when they’re talking about a product of service.
As an example, if you post something on Facebook or Twitter about an experience you had with hotel you stayed at, that’s user generated content.
But how can you use it to leverage your social media? To find out, watch this LYFE Marketing video to discover how you ca grow your business!