Search Engine Marketing (SEM) is the practice of advertising online through search engines.
We think about this in a broader sense, because in that same effort, you can also have ads inserted into other websites as well as mobile search.
Having a good understanding of SEO is also essential to building effective search marketing campaigns. You want your ad to appear when your target market is searching for your type of service online. To be effective you have to know the right keywords and phrases they are searching for. Getting it right can mean huge results, getting it wrong ends up with frustration and money spent with no return.
Contact us to discover how little SEM can cost, and how much it can deliver.