This isn’t really much of a shock, but when it comes to what Google considers ranking factors from a search optimization standpoint, some people will name maybe three or four factors, while others will say there are hundreds of them, or more. It’s about the searcher’s experience with your site once they get there.
A key point that we all need to remember is SEO isn’t just about getting your site to the top of the SERPs. In the following Search Engine Journal column, Kristopher Jones he talks about five on-site SEO factors that are incredibly important. Jones shows us tips on how we can make them work for us and our business website.
These tips will help with
- Benefit your site visitor’s experience
- Boost conversions
- Build you brand
- and more!