Core Web Vitals are a set of standardized metrics that Google uses to help developers understand how users experience a web page. These tools can be used by all site owners since they break down the user’s real-world experience on a page. Basically, Core Web Vitals measure experience signals so that search users are having an engaging experience.
This sounds great for the user, but what about the site owner’s website itself? Does Core Web Vitals affect your organic search rankings?
Kristi Hines wrote a post on Search Engine Journal that lets us know whether or not this set of metrics is actually a ranking factor.