What Are The Most Effective Link Building Strategies From The Experts?
By Scott Davenport | | Link Building
Why is link building an important aspect of digital marketing? Simply put, links are one of the major ranking factors for search engines, since they look at the quantity of high quality inbound links to a webpage when they crawl. The higher the quality links a webpage has, the better it’ll rank. Link building is …
What Are The Most Effective Link Building Strategies From The Experts? Read More »
The Top 6 Must-Have Components for High-Converting Landing Pages
By Scott Davenport | | Landing Pages
In this video, White Shark Media covers many important elements that your landing page needs to have to strengthen your online presence and increase conversions. They dive into each element and explain why it’s important and how you can implement it effectively. It doesn’t matter if you’re new to creating landing pages or you want …
The Top 6 Must-Have Components for High-Converting Landing Pages Read More »
5 Ways You Can Harmonize PPC and SEO To Boost ROI
By Scott Davenport | | PPC, ROI, SEO
There are those out there who considers SEO a marathon and PPC a sprint. We need to understand that, in reality, marketing is a triathlon. Every part of marketing needs its own tactics. What’s the difference between SEO and PPC? SEO is about optimizing content to rank well on Google, providing a better experience for …
5 Ways You Can Harmonize PPC and SEO To Boost ROI Read More »
5 Quick Tips You Can Use To Kick Start Your Social Media Strategy (Infographic)
By Scott Davenport | | Infographic, Infographics, Social Media, Social Media Strategy
We are only three months into 2023, and still plenty of time to kick start your social media marketing strategy. In that case, we want to make sure we have some steps that you can use to help you really stand out on social media. The team from Giraffe Social Media are here to share some …
5 Quick Tips You Can Use To Kick Start Your Social Media Strategy (Infographic) Read More »
What is Affiliate Marketing and How Does it Work?
By Scott Davenport | | Affiliate Marketing
Did you know that with affiliate marketing, you can effectively market a product with a low budget, low effort and time, all with well contained risk? By partaking in affiliate marketing, you will typically see high return on your investment, increased brand awareness and awesome business growth. In this Ahref video, this is the first …
What is Affiliate Marketing and How Does it Work? Read More »
A 30 Day Content Plan to Transform Your Online Marketing (Infographic)
By Scott Davenport | | Digital Marketing, Infographic, Infographics, Marketing
Do you want to find a way you can improve your digital marketing strategy? Are you having trouble looking for content ideas that you can use to share on your website across all of your favorite social media platforms? The team from Social Savvy are here to share some of their marketing tips in the following …
A 30 Day Content Plan to Transform Your Online Marketing (Infographic) Read More »
22 Tips You Can Use To Maximize Your SEO Performance (Infographic)
By Scott Davenport | | Infographic, Infographics, SEO
Keeping on top of SEO is an important factor in keeping your website performing well in the search results. If you have been neglecting it, you’re likely to miss out on traffic that could potentially become leads, and ultimately sales. By not keeping up on SEO, you’ll be missing a number of opportunities all because …
22 Tips You Can Use To Maximize Your SEO Performance (Infographic) Read More »
Machine Learning vs Deep Learning: The Basics
By Scott Davenport | | Deep Learning, Machine Learning
To many people, the terms Deep Learning and Machine Learning are two terms that are easily interchangeable words in the AI world. But, this isn’t true. If you want to start understanding the world of AI a little bit more, you need to know that there is certainly a difference between the two terms. In …
How Do You Implement A Successful CRM Strategy?
By Scott Davenport | | CRM
CRM is short for client relationship management, and is one of the most exciting innovations in a modern marketing for businesses in a variety of different industries. CRM is used to describe the tools ad strategies businesses use to track the different stages of their relationships with any client, from beginning to end. A CRM …
The Fundamentals of Crawling for SEO
By Scott Davenport | | Crawling & Indexing, Crawling & Robots, Crawling and Robots
What is crawling? Crawling is the process where Google deploys an web crawler, or internet bot, to publicly available web pages to “crawl” or read a page. When this happens, it downloads all the text, images, and videos found on the page. As crawlers or spiders visit these websites, they utilize the links on those …