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Category: Direct Answers

Top 10 CMS Features to Increase Traffic & Revenue from Mobile, Schemas, Voice, and Direct Answers

Whether you have a hotel website, retail store page, restaurant website, auto dealer site, banking site, healthcare site or corporate site – there are key elements you can leverage to drive more organic traffic. Discover how key features in your content management system (CMS) can help maximize your website’s revenue for next-generation SEO, mobile technology, …

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Google’s Latest Search Updates Brings More Content To Featured Snippets & Knowledge Panel Info

Recently, three new search updates was been announce by Google that centers around features snippets, knowledge panel information and suggestive for related topics. In a post on Google’s The Keyword blog, it says that a selection of featured snippets will now include more images and related search suggestions within the box displaying the featured snippet content.   It is …

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Another Study Shows How Featured Snippets Steal Significant Traffic From The Top Organic Result

On May 30th, a new study was released by Ahrefs, which showed how featured snippets have a negative impact on clicks to the first organic search results. Ahrefs had analyzed two million featured snippets and found that the first organic results showed a significant drop in CTR when a featured snippet is present.  When a featured snippet …

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3 Tactics That Are Being Used For Answer Boxes

In the organic search rankings, first position is great, but “position 0” is even better!  What is position 0?  Basically, position 0 is the answer box you’ll find when you preform certain search queries on Google, and taking an answer box that uses your content over the first normal organic position is just awesome! It’s possible to see …

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Bing Has A Chatbot Answering Local Search Questions

A chatbot has been added by Bing to assist users with some local search results for restaurants in the Seattle area.  Matt McGee was able to replicate the chatbot option option in Bing’s desktop search results, but not in the OS app or their mobile browser search results. This feature shows up at the bottom of the …

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Google Is Testing New Tool To Check Internet Speeds Directly In Search Results

There seems to be a new widget being tested by Google that allows users to check their internet speed directly in the search results. There is a screen shot that Dr. Pete Meyers shared via a tweet that shows a Google search for “check internet speed.”  In return, the internet speed test widget came back with a “Run …

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Google Featured Snippets Now With Related Topics, Extending The Information In Those Snippets

In Google’s search results, extended featured snippets are now being shown.  These new snippets are adding more information to the top of the featured snipped box for some queries.  Featured snippets are usually seen in the search results when Google is confident that they can answer your query by extracting content form a specific web page. …

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