Marketers and sales people. They have their own teams, meetings and agendas. On a good day, one group makes work for the other. Other times, they ignore (or fight) with each other from their respective silos. https://www.youtube.com/watch?v=zxmF4w-fVuA
Socialbakers’ Social Media Trends Q2 2019 Trends report: Allocation of ad spend on Facebook and Instagram Facebook is, as usual, a great place for advertisers since News Feed ads are outperforming all other ad units. This comes from social media management platform Socialbakers' latest trends report. Socialbakers' looked at Facebook and Instagram ad performance for [...]
Google's AdMob is being upgraded its reporting an analytics for mobile publishers and developers. A new API is being rolled out, which provides publishers with more accurate insights into user behavior, ad performance and revenue. From within the AdMob dashboard, users can see metrics like estimated earnings in a more granular way: By AppAd unitFormatCountry [...]
Location, Location, Location .... this mantra is equally true when you establish your business online. Search Engines have come a long way over the years, but in order for them to understand where your business is located and to show your business to the right customers searching for your product or service in a geographic [...]
According to Barry Schwartz, he is loves tracking changes in Google, such as ranking updates, core algorithm updates, as well as user interface changes and other changes that impact SEOs and their respective clients. But, Barry isn't the only one - Pete Meyers from Moz also really likes the same thing. Barry sat down with [...]
https://youtu.be/kDs-MufuiAg “You no longer need to do anything special for hash-bang URLs,” Google’s John Mueller said on the September 17 edition of #AskGoogleWebmasters, “we’ll just try to render them directly.” Here is a question that was asked during the September 17 episode by Twitter user, @olegko - “What is the current status of #! AJAX crawling? [...]
Google was spotted the other day testing a new video features titled in this video that displays a timeline of what happened in a specific video. This feature has now officially launched, being called key moments in videos. The following image shows this in action: Google said that this helps searchers quickly find content within videos. “When [...]
Facebook Live is a Facebook feature that uses the camera on your computer or mobile device to broadcast real-time video to the platform. Live broadcasters can decide who on Facebook can see their video as well as use this content to engage their audience during various moments and events. Facebook Live is a fun and [...]
In a detailed Wall Street Journal report, Amazon has been accused of "juicing" search results “to more prominently feature listings that are more profitable for the company,” such as the company's own private-labeled offerings. According to the WSJ, the relatively recent move was opposed by Amazon search engineers as being contrary to the mission of [...]
Yoast has released version 12.1 of its WordPress plugin. With this update, several new features have been added, including adding your favorite custom favicon to the mobile, matches Google's font sizes on desktop search results, and even new schema filters. By having an accurate preview of your mobile and desktop listings, you can get a better [...]