This Hubspot video talks about Facebook Groups, and will dive into the difference between public and private groups, ways to foster relationships with your group members, how to automate group member approvals, and more tips to step up your Facebook Group game. https://www.youtube.com/watch?v=1zTgdJk_k3Q
Video is still considered an incredible tool to utilize with your customers in 2021. To help answer the question of if video is influencing your consumers' purchase decisions, the team at Animoto recently surveyed 580 consumers to find out. The following infographic contains key trends, tips and inspiration to help your business to flourish. Source - Social [...]
The front page of the internet, Reddit, has been trying to maximize community engagement and boost advertiser appeal by cleaning itself up recently. Fortunately, these efforts have seen a positive ROI, as the company reported that it averaged 52 million daily active users in October 2020. When it comes to social media marketing, Reddit isn't the [...]
Google's algorithm for reporting on image search impressions within the Google Search Console performance report was updated on April 6, 2021. The update that was made isn't a result of any ranking algorithm updates, but just a reporting change, and that is it. According to Google, the update is specific to “image impressions when type=image [...]
Barry Schwartz has posted part two of his conversation with Fay Friedman, the Director of SEO and Marketing of AJH Co where the two talk about specific topics, which includes duplicate content, featured snippets and people also ask. They also talked about how SEOs can help rank content in Google's snippet section of the search [...]
In an announcement by Google, they spoke of an update regarding a ranking algorithm that relates to product reviews. The purpose of this update is to provide increased SERP placement to product reviews that includes 'insightful analysis and original research'. As explained by Google: "We know that people appreciate product reviews that share in-depth research, rather [...]
An announcement has been made that Publicis Groupe, the global marketing and communications company and The Trade Desk has formed a partnership in order to create another possible alternative to the third-party cookie-based issue. Back in 2019, Publicis bought Epsilon, and now, The Trade Desk will now have access to Epsilon's data base of billions [...]
Recently, Google has put up a new guideline that shuts down putting your business phone number into your Google Posts. This means that if you post a phone number in a post, you will be going against Google Post's guidelines. The reasoning for this is “to avoid the risk of abuse, we do not allow [...]
What is a myth? A myth is a garbled truth, misspoken fact that some people will end up thinking is true. In this episode of Whiteboard Friday, Shannon McGuirk take us through five link building myths that we believe in 2021. https://fast.wistia.net/embed/iframe/kctoo7zwwg
Over the years, Chatbots have really grown and come out of their shells as useful tools for brand websites. But even with all the growth they've gone through, they still have their flaws. In this SEJ video, Dr. Michelle Zhou, co-founder and CEO of Juji, Inc, as well as inventor of IBM Watson Personality Insights, [...]