Category: Search Results

What is schema markup, and how can adding it to my website make my business stand out more in Google’s search results?

By Scott Davenport | April 27, 2026 | Google,  Schema,  Schema.org,  Search Results

In the hyper-competitive world of legal marketing, simply appearing on the first page of Google isn’t always enough. If you are a partner or a marketing director at a law firm, you’ve likely noticed that some of your competitors’ search listings look… “fancier” than yours. While your firm’s listing might just be a blue link […]

Are AI Overviews Affecting Your Search Results?

By Scott Davenport | January 17, 2025 | AI,  Search Results

In this competitive digital landscape, search engine results pages (SERPs) are constantly evolving. Google is constantly experimenting with new features, and one of the most recent additions is AI Overviews. These concise summaries, generated by Google AI, provide users with quick answers and key information directly on the search results page. While helpful for users, […]