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These days, your business website needs SEO more than ever. Thanks to the likes of the pandemic, we are seeing a higher number of people moving online, making more business and purchasing decisions through online websites more than ever. As I’ve discussed on multiple blog posts in the past, SEO can give you the answer …
What are the most important skills you can have in SEO? According to Neil Patel, five of these skills includes: Creativity Understanding analytics Understanding conversion rate optimization Having people skills Experimentation Check out Neil’s video for the full explanation on his points!
By creating well-optimized content that is both engaging and SEO-friendly, search engines can show your article for relevant queries in the top results. By making sure that you write with these in mind, you can increase traffic to your site and grow your audience. Of course, there is a formula to creating strong content that …
What Are Some Ways You Can Create Engaging And SEO-Friendly Content? Read More »
Being able to understand your competition can be very advantageous for your business. Knowing who your competitors are and what they offer can help make the products and services and marketing efforts standout eve more. By having a greater understanding of your competitors, you can respond better to rival marketing campaigns with your own initiatives …
How Do You Analyze Your SEO Competition In Order To Find Opportunities? Read More »
If you are familiar with blue ocean marketing strategy, then you know that SEO is typically a “red ocean” strategy. For those who are unfamiliar with blue ocean strategy, it’s an approach to business that doesn’t concern itself with the competition. This strategy encourages you to suspend all that you know about building success to …
Knowing how to direct SEO efforts toward B2B and B2C audiences is key for any business to stay on top of the SERPs online. In the following White Shark Media video, we will join their expert as they discuss SEO strategies for both B2B and B2C. Here are the things you will learn: Targeting high-intent …
Magnifying a Business Towards High Intent Audiences With SEO Read More »
Typically, when you hear about local SEO, you typically think of local B2C businesses trying to drive traffic to their local storefront. But in reality, how often do you think of B2B businesses trying to do the same thing? Not all B2B businesses do it, but many tend to have specific locations where they are …
IN this episode of Whiteboard Friday, Emily Potter, the Head of Customer Success at SearchPilot, hosts this episode and shares the first three SEO tests you should do that will help get your SEO testing program started! These tests includes: Title Tags On Page RW Targeting Structured Data To Win Rich Results
At some point, everybody who has done writing has had issues with word count. Whether you’re writing for a blog, or for an article, you ask yourself, “am I writing too much, or am I writing too little?” Posts that are too short or too long can have an effect on your rankings, while content …
Does Word Count Matter When It Comes To SEO Content? Read More »
Pop-ups seems to be a double edged sword. You both love and hate them, as they can be both useful, but harmful if they’re used incorrectly. There are some pros to them: Grabs People’s Attention. Since the pop-up automatically shows up when you land on a website, they are great at grabbing the attention of …
Do You Need Some Tips On How To Keep Pop-Ups From Harming Your SEO? Read More »