With the launch of promotion extensions, advertisers will be able to highlight deals, sales, promotions, or discounts directly from the Bing search engine results pages. These extensions allow advertisers to choose from different occasions for their promotion, like Summer Sale, Back To School, Cyber Monday or Black Friday. Advertisers will then be able to add [...]
On October 15 in an announcement, Bing has completely relaunched a totally new version of Bing Site Explorer. This is not a simple migration of features from one version to another. Fabrice Canel from Microsoft said, “This is a complete new experience, cleaner and far easier to use and complete new system to support this tool.” [...]
On October 5, Microsoft's search engine, Bing, has been rebranded to become Microsoft Bing. Not only that, the logo has been updated as well to go along with this new rebranding. The previous logo is on the left, and the new logo is on the right. In addition to this rebranding, an expansion of Give [...]
In an announcement made on September 23, Bing added added natural language generation models to autosuggest and People Who Ask in order to bring improvement to these features. Not only are they using natural language for these features, the company has expanded its natural language representation models to its question answering and semantic highlighting features [...]
Last week, Bing announced that it has added a robots.txt tester, which can be found in its Webmaster Tools. The tester can help SEOs highlight issues that could stop Bing from optimal crawling. As a webmaster, you can submit a URL to the tool in order to check the robots.txt file to see if it [...]
Recently, Barry Schwartz asked Bing a question regarding its indexing benchmarks - "Does Bing index everything or does a site or a page have to meet a specific quality threshold for it to be indexed by Bing?" Find Bing's its new webmaster guidelines here. This question was asked during an interview with Christi Olson and Fabrice [...]
In an announcement made on August 17, Microsoft made organic product listings available in the Bing Shopping tab. The company said, "we’re excited to announce the availability of free Product Listings, which allow you to show your product offers for free on the Bing Shopping Tab starting in the USA and soon rolling out to other [...]
The most important part of on-page SEO allows search engines to crawl and index your pages. On-page SEO is all about increasing your discoverability in search engines. You can’t do this without allowing these search engines to access your pages. This is where crawling, indexing, and ranking comes into play. In this video, the folks [...]
One of the new things found in the updated Bing Webmaster Guidelines is that Bing now supports rel=”sponsored” and rel=”ugc” attributes on your links. This is to add to Bing supporting the rel=”nofollow” link attribute, which has been supported since the Guideline over ten years ago. The new link attributes rolled out last September by Google. How [...]
The Bing Webmaster Guidelines have been recently updated. The new version of the guidelines are broken into several sections, which includes: How Bing finds and indexes your siteHelp Bing understand your pagesHow Bing ranks your contentAbuse and examples of things to avoid With this guidelines update, Bing included the various updates it has been made [...]