Search

whiteboard, man, presentation-849810.jpg

2022’s Best Whiteboard Fridays

We’re finally at the tail end of 2022, and we aren’t fortunate enough to see any new Whiteboard Fridays to help us on our marketing journey to success. Although we know they will be back next year, Moz gave us a top ten list of this year’s best Whiteboard Friday videos, which can be found …

2022’s Best Whiteboard Fridays Read More »

note, stickies, memo-2527458.jpg

11 SEO Tips And Tricks That Can Improve Search Indexation

Do you remember back in the days before we had search engines and the internet when you’d have to consult an encyclopedia in order to learn about the world? Do you remember looking up the phone number of a plumber or other service in the yellow pages? Even then, we had to search through directories …

11 SEO Tips And Tricks That Can Improve Search Indexation Read More »

Inclusive Language In Search

In this Google Search Central video, John and Martin talk with guest stars Zineb Ait Bahajji and Bruno Cartoni from Google about inclusive language. They talk about principles behind inclusive writing, examples in different languages, how Search handles indexing and ranking for inclusive writing, and more!

Inclusive Language In Search

In this Google Search Central video, John and Martin talk with guest stars Zineb Ait Bahajji and Bruno Cartoni from Google about inclusive language. They talk about principles behind inclusive writing, examples in different languages, how Search handles indexing and ranking for inclusive writing, and more!

Google Updates Its ‘How Search Works’ Website, Providing More Insight Into SEO Best Practices

Do you want to understand how Google ranks its search results? Are you trying to find a way to align your content approach with they key discovery parameters laid down by Google? Recently, Google released an updated version of ‘How Search Works’ website. This update provides a lot of insights and links to a wonderful …

Google Updates Its ‘How Search Works’ Website, Providing More Insight Into SEO Best Practices Read More »

John Shehata, the Global Vice President at Condé Nast Talks About Search

Barry Schwartz of Search Engine Land spoke with the Global Vice President of Audience Development Strategy & CRM at Condé Nast, John Shehata. During their talk, they spoke about a variety of topics, including SEO. Their conversation lasted about 40 minutes, and can be watched over the course of four videos, which all can be …

John Shehata, the Global Vice President at Condé Nast Talks About Search Read More »

3 Ways You Can Use Instagram’s Keyword Search Option To Build Up Your Business

Recently, Instagram made some recent keyword search changes, and it may be able to help your posts get discovered even if you don’t include any hashtags to it. Previously, if a post didn’t have any hashtags, it would make things much more difficult when users tried searching for content. In a Social Media Today post, Dhariana Lozano …

3 Ways You Can Use Instagram’s Keyword Search Option To Build Up Your Business Read More »

Understanding & Fulfilling Search Intent – Whiteboard Friday

Google contains a world of information, literally, and its goal is to serve the best answers to searchers’ questions. This means that understanding what your target audience is searching for and why it’s important. Here’s a question – how do you analyze and fulfill true search intent effectively? In this episode of Whiteboard Friday, Britney …

Understanding & Fulfilling Search Intent – Whiteboard Friday Read More »