For many solo professionals—especially those serving the legal industry—word-of-mouth is the lifeblood of the business. You’ve likely spent years building a reputation, and when a law firm partner mentions your name to a colleague, that’s your “in.” But what happens next? Usually, that colleague pulls out their phone and types your name into Google. If […]

Google is currently testing a simplified hotel search experience in Germany, Belgium, and Estonia. This experiment involves removing features like hotel maps and detailed listings, replacing them with basic blue links to hotel websites and comparison sites. The goal is to comply with the European Union’s Digital Markets Act (DMA), which aims to regulate large […]

In a move that might surprise some, Google has announced it’s sunsetting the Sitelinks Search Box. This handy feature, which allowed users to quickly search within specific websites directly from Google Search results, has been a staple for over a decade. Starting on November 21, 2024, the Sitelinks Search Box will be phased out globally […]

Exciting news for search marketing professionals! Semrush, a leading SaaS platform for online visibility management and content marketing, has acquired Third Door Media, the parent company of Search Engine Land (SEL). This means that SEL, along with its sister publications SMX – Search Marketing Expo, MarTech.org and the MarTech Conference, and Digital Marketing Depot, are […]

Microsoft has recently announced several updates to its Copilot AI assistant, specifically focusing on Bing Search. One of the most notable changes is the expansion of Bing’s generative search experience to include informational queries. This means that users can now ask Bing questions like “how to effectively run a one-on-one” or “how can I remove […]