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Can you believe that YouTube is 17 years old? Since it’s launch in 2005, YouTube has become the biggest video-sharing platform, and the second largest social media platform in the world, boasting over 2.6 billion users. It’s estimated that the number of users worldwide will climb to 2.85 billion by 2.25. If you’re a creator, …
Are There Any Better Ways To Advertise On YouTube? Read More »
These days, we are seeing more and more people watching YouTube, especially on their TVs. Because of this, something that has come up more recently is the idea of frequency capping. According to Google, frequency capping is “a feature that limits the number of times your Display or Video ads appear to the same person. …
Google Has Added New Ad Frequency Capping Options To YouTube Campaigns Read More »
YouTube, being the second most popular search engine in the world, is a wonderful platform for you, as a business, to capture the attention of customers and clients alike. No matter if you’re ready to advertise on YouTube or still on the fence, you’re in luck. YouTube advertising is one of the best strategy moves …
How Do You Improve Your YouTube Ads Audience Targeting? Read More »
Are you the owner of a stunning website? Have you taken the time to utilize SEO and PPC advertising to really pump up those sales and conversions? But have you thought of everything you can do to really get seen by the masses? If you haven’t thought of it already, maybe because it didn’t cross …
Four Ways You Can Improve Your YouTube Ads Targeting Read More »
A lot of businesses these days are realizing how good video advertising can be – it can help to increase visibility, engage and convert leads. One great place to place your video ads are on YouTube, which would have an incredible impact for any brand. YouTube ads allows advertisers to increase their potential in marketing as …
The Complete Beginner’s Guide To YouTube Video Advertising Read More »
A lot of businesses these days are realizing how good video advertising can be – it can help to increase visibility, engage and convert leads. One great place to place your video ads are on YouTube, which would have an incredible impact for any brand. YouTube ads allows advertisers to increase their potential in marketing as …
The Complete Beginner’s Guide To YouTube Video Advertising Read More »
For the longest time, YouTube was always known as a video platform. There, you were meant to watch videos uploaded to the site, but these days, more people are coming to YouTube to check out their audio-only options, including the likes of YouTube Music. I personally loving the story videos that have begun showing up …
YouTube Audio Ads vs. Video Ads – Which Performs Better? (Infographic) Read More »
Regardless of the industry or niche that your business is in, it’s important that you do what you can to take advantage of the video platform, YouTube for some incredible marketing strategies. Watch the following LYFE Marketing video that teaches us some tips for marketing your YouTube channel!
In an announced made on June 21, 2021 during International Small Business Week, Google said that they are launching a simplified ad creation workflow for video ads on YouTube, and is now available globally on both desktop and mobile. With this new workflow, advertisers have the ability to launch a campaign by adding a video, selecting …
Google Simplifies Ad Creation Of YouTube Ads For SMBs Read More »
Video ads can really do wonders for your brand awareness. They can drive traffic to your website and start getting you new customers, almost immediately. But there are few YouTube ads for beginners videos. So, today the folks at LYFE Marketing have you covered!