In a world where the digital landscape is constantly evolving, it can be difficult for small businesses to stand out amongst the competition. However, with the right tools and strategies in place, businesses can greatly increase their visibility and reach potential customers in their local area. One key strategy that often goes overlooked is Local […]
Do you interview guests for a podcast or video series? Are you looking for a model that will keep people listening to or watching your content to the very end? If so, you won’t want to miss this insightful video from Social Media Examiner. In the video, Michael Stelzner, the founder of Social Media Examiner, […]
Are you on the marketing team, and you feel you have a list of great ideas and all you need is to persuade someone to accept them? Do you struggle to get people to say yes? We’ve all been there – whether it’s convincing a skeptical boss, winning over a hard-to-please client, or simply getting […]
Do you have an idea you’ve been unable to start? Do you want to try something new but haven’t been able to convince yourself it’s worth the risk? We’ve all been there before. Stepping outside your comfort zone and trying something new can feel daunting. But growth comes from challenging yourself and expanding your horizons. […]
Business writing is any type of written communication used in a professional setting. It encompasses many different types of documents that convey information between colleagues, management, clients, partners, and more. Effective business writing is critical because it represents you and your company to the outside world. Poor writing can damage your professional reputation and cause […]
As entrepreneurs and creators, we all have big dreams and ideas we want to pursue. But taking that first step into the unknown can be scary. What if it’s a mistake? What if it fails and I waste my time and money? These fears can lead us to obsessively analyze options rather than take action. […]
Have you ever wanted to start a business, launch a podcast, or create something from scratch but held yourself back because you didn’t think you were good enough? If that sounds familiar, you’re not alone. Many entrepreneurs and creatives struggle with imposter syndrome – the feeling that you’re a fraud and don’t have the skills […]
Welcome to this episode of Whiteboard Friday, where we delve into the realm of SEO and explore how to effectively communicate the value it brings to businesses. Today, we are privileged to have Larry Waddell, an esteemed expert from Seer Interactive, sharing valuable insights on translating SEO efforts into a language that resonates with executives, […]
One of the things I don’t think gets enough attention, when it comes to marketing and business, is direct messaging with businesses. We always focus on how to improve your social media, website content, and overall marketing, but not this more subtle and direct communication between a client and business. Brands who are seeking to […]
You need a place to run your business, and you’re not sure whether you’re ready to lease a commercial property or buy a brick-and-mortar space for your operations. Running your company from a rental home is another option that is often underutilized. Let’s break down the pros and cons of this major decision. Work with […]