Content Marketing

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7 Steps For Mapping Out A Powerful Content Marketing Strategy

Content marketing has gone from a cool new way to market your business to an essential marketing powerhouse for almost any business. It is, by itself, helped to evolve what customers expect from brands they interacting with. If you neglect it, it’s way more risky than investing in it. Great content, especially dynamic and well …

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How To Maximize Your Content? – Whiteboard Friday

Do you want to be sure that the content you’re developing has as much an impact on as many people as possible? In this episode of Whiteboard Friday, content marketing expert Ross Simmonds takes us through the content life cycle, as well as covers how we an use it to ensure that the content you …

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Social Media VS Content Marketing: How Do You Leverage Them Together To See Results?

It can be quite a puzzle to fit all the pieces of a cohesive digital marketing strategy together into something successful and coherent. Two of these pieces are social media and content marketing. These two aspects of digital marketing certainly has their own goals and objectives for your business, but if done right, they can …

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The Death And Afterlife Of Content Marketing

On this episode of the SEJ Show, Loren Baker, the founder of Search Engine Journal, and Vitor Peçanha, the CMO and co-founder of Rock Content, sit down to talk about the future of content marketing, the importance of branding in trusted content, the “death” of content marketing, and even the challenges and opportunities of building …

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Ignite Social Media’s Guide To Video Content Marketing For Beginners

Are you looking or a video marketing guide to help you out with your video content marketing campaign? If, so you’re not alone, as HubSpot said that “79% of marketers who aren’t using video plan to build a video strategy in 2022. And 99% of those who already use video are planning to use it more.“ …

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8 Content Marketing Metrics You Should Care About (Infographic)

When it comes to a content strategy, there could be any number of different goals that you might be focusing on. Since all goals require different strategies, are you focusing on the right elements to make those goals happen? If you’re selling products, getting people to visit your site is what matters, but if you …

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10 Content Marketing Statistics Marketers Should Know In 2022 (Infographic)

Do you want to integrate content marketing into your online campaign? Are you interested in learning the stats and trends before taking that first step? If you are thinking about doing one, or both of the above questions, then Oberlo is here to share the stats you need to know in this infographic. The things that …

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19 Content Marketing Types and Ideas for Businesses

Content marketing is an important aspect of marketing overall since it answers your audience’s questions, which can build trust between you and your customers and clients. It can develop relationships, improve conversions, as well as generate leads. These days, people expect consistent, high-quality content from brands. But what if you need some great content ideas? …

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How Can Your CX Team Their Enhance Content Marketing Efforts?

We’ll start this post off by saying that communication is key. This applies to any kind of organization, regardless of size. You want to make sure that you have an open door policy with your clients and customers, because if you don’t allow them to talk to you, then you could be cutting yourself off …

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