How to Use User-Generated Content to Enhance Your Social Media Marketing Efforts
By Scott Davenport | | Social Media, Social Media Marketing, User Generated Content
User-generated content (UGC) refers to any type of content that is created and shared by users or customers of a brand, rather than the brand itself. This includes things like social media posts, reviews, photos, videos, testimonials, and more. UGC is an extremely valuable asset for social media marketing efforts, as it offers a level …
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