scottorth

Banana suits and online marketing strategies: innovation gets you places

Have you ever noticed that guy jamming out to his music with a banana suit on while twirling a sign? Turns out that craziness has a name, it’s street corner advertising, and some businesses say it works!! Would this work as a new online marketing strategy? After all – offline (traditional) advertising is still a …

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If you don’t have a Facebook or Twitter account for your business, here are 5 reasons why you should

Social Media Marketing is used as an additional form of customer support. What do we all want when we go into or use a business? Instant information, Customer service and support! Why not be available for support/service at your customer’s fingertips? We lead a fast paced life, nobody has the time or patience to wait …

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New Contributors

From time to time, a business owner simply has to look at their own model and say… “okay, its time for a change”.  We did this at ThriveSearch.com recently and realized we’re growing faster and stronger than we thought.  So, we’ve started inviting employees and partners to contribute to the ThriveSearch.com blog in order to …

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In-House SEO and Internet Marketing vs. Outsource

Should you hire an in-house SEO or Internet marketing person or team? This is a question plaguing many small to medium size businesses. Back in the mid-to-late 1990’s you either did Search Engine Optimization for your own business, or you were a consultant for others.  There really were no ‘in-house’ SEO’s.   SEO was a new concept back then, …

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SearchFest 2010 Wrap Up

My excessively long day of networking, socializing, and overall conferencing,  has finally come to an end.  The Governor Hotel proved to be a great venue for an event that showcases Portland’s search talent, and brings speakers and guests from around the nation. [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” …

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Review of SEO Automatic’s iPhone Application

Full Disclosure: I know Scott Hendison (creator of SEO Automatic) personally, and serve along side him on the SEMpdx.org Board of Directors.  That said – this is my independent, non-sponsored review of the SEO Automatic application for iPhone.  So here you go… I downloaded this app last month, and have used it several time, for several client …

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Exact Phrase Match for SEO?

Is it really important to match every individual search phrase to a unique page, or can you mix them to get more visibility to a single page? Can you use ‘leather and suede shoe repair’ on one page to capture both ‘leather shoe repair’ and ‘suede shoe repair’. Learn the strategy behind Exact Phrase Match for SEO…