Is there anybody out there who feels that the tracking of keywords is truly dying?  This conversation has been going around the SEO industry for a while now, and there are some good points going around for both sides.  In this episode of Whiteboard Friday, Rand Fishkin discusses with us the biggest challenges keyword rank tracking is […]

Unless you’ve been living under a rock and/or have never owned a smartphone before, you’ve probably heard of, and even used, voice search.  Based on the trends, it doesn’t seem that it’s going to be going away anytime soon.  But a legitimate question remains – does voice search have a direct impact on how you […]

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”] Most of the decisions you make with your website you can always change if you don’t like something about it.  You don’t like the format?  Change it.  Is some of the content […]

These days, when it comes to SEO, things have gotten more complex since the early days of the practice.  No longer can we simply check a few items off a list and call it a day.  It’s now 2016, and the complexity of the process is greater than ever before.  The idea of optimization includes […]

The journey that every marketeer has to take when navigating linking practices can be a treacherous one.  There are always going to be the risk of some sort of penalty waiting for them along the way.  In this episode of Whiteboard Friday, Rand talks to us about the ins and outs of linking internally and externally, and identifies pitfalls […]

At some point back in February, there was an episode of Whiteboard Friday that covered the topic of balancing keyword targeting with concept targeting.  Now, it’s time that we start looking at using your knowledge of related topics and semantic connections in your on-page SEO processes.  In this edition of Whiteboard Friday, Rand Fishkin will describe how applying […]