No matter what sort of industry or market you’re in, there will always be a time and place where you’ll need to explain a product, service, or process to your audience. This is where explainer videos come in! The primary purpose of these types of videos is to get people to understand something you’re offering. […]

Are you creating videos for YouTube as part of your business and marketing model? If, so, I’m sure you can understand this following issue – people just aren’t staying until the end of your videos. But how do you get them to stay? Check out the following Social Media Examiner video to discover how you […]

Making a presence online is important for any business, especially small businesses. One way that you can do that is through the use of YouTube videos to really get your brand, services and products in front of a ton of new people. If you want to know how they can help you stand out from […]

If you clicked on this post, it’s likely that it’s because you know how important video content marketing is. No longer can you get by using just written content and images. In the United States, digital video marketing is a $135 billion industry, meaning that brands are seeing just how big the creating and distribution of video […]

By now, you’ve likely heard that video has become not only an engaging content format these days, but the most engaging content format. No matter if you’re talking about short-form clips or regular-length formats, all video formats are worth considering for your digital marketing strategy. Not only is video useful for capturing the attention of […]

It’s a known fact that content marketing is a great way to build your brand and reach your target audience. Video content marketing is when brands create video content to raise their online profile. You’ll typically produce videos in the form of webinars, courses, live videos, or self-hosted videos, and are typically published on platforms […]

There are a number of common complaints that business owners tend to have: “We’re not getting enough traffic to our website.” “Our social media isn’t converting the way we want them to.” “Our bounce rate is just too high.” Many different social media platforms do have a number of their own benefits, there’s one that […]

Do you create videos for your business where you talk about industry news, product releases and reviews, along with the services you provide? If so, you want to make sure you post them the right way on social media, so your hard work won’t go to waste! I know this is still weird to think […]

So, you’ve just begun creating videos for your business, or you’ve been at the video creation kick for a while now, but you’re wondering one thing – how do you get more views? Getting more views can seem like a challenging idea, but you see so many other creators getting thousands, or even millions of […]

Everyone makes Facebook and Instagram videos. . . but how do you make them stand out? Social media is consistently changing the way we communicate and consume information. These days, it isn’t shocking that that with all of the content that we post across the various channels, the most successful content type you can use […]