The Chinese Government Is Cracking Down On Search Ads And “Banned Content”
By Scott Davenport | | Baidu, Censorship, Legal, Regulation, SEM
China has, once again, began cracking down on search content. This crack down is in response, at least partially, to the death of the college sophomore Wei Zexi. Now, according to Bloomberg, China has begun requiring search engines to “report banned content and verify advertisers’ qualifications.” In the report, it says that any “banned information” can’t …
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