Many SEO campaigns usually require three different kinds of links to be successful; targeting your content to influencers can get you most of the way. In this episode of Whiteboard Friday, Rand Fishkin covers the tactics that will help your content be seen and shared by those who have wide and relevant audiences. Creating Influencer-targeted content – […]
This is the Second Episode in a series, for some reason infographics was a big issue. Ammon Johns -Web Marketing Director alltThingsweb, Jennifer Slegg – founder&editor of The SEM Post, Lyndon Antcliff, head of strategy and training for Cornwall SEO 00:07:09 Jennifer said The SEM Post never going to publish infographics, so if you trying […]
Check out the SEMrush on how to create content that can earn you links!
When regarding blog posts, a big question that comes up quite a lot is, “how do I come up with the right topics for new posts?” In this episode of Whiteboard Friday, Rand Fishkin explores six different paths to great blog topic ideas, telling us what we need to keep in mind before starting. Blog post ideas […]
It’s not enough to simply write a post; even if it’s a good one, there’s always a way to make it outstanding. This presentation will provide you with simple techniques (and a lot of tools) to help your content perform amazingly. You can download the slides by Elena here: http://bit.ly/2raZVPI
It’s pretty evident that quality content can improve brand awareness, as well as increase customer loyalty, as well as drive leads. But with most marketing mangers, good writers are hard to find. Companies have to have writers who are able to create value through information and information that is engaging. The question is, should you […]
Why is Mark running with scissors? Well, you never know when they might come in handy! Same thing with your content that never went viral; it too may be “handier” than you think. In this episode of the popular Here’s Why digital marketing video series, Mark and Eric explain why authoritative, quality content can become […]
In this Search Engine Journal video, Mindy Weinstein joined #SEJLive, giving tips and tricks on creating engaging content for those less-than-exciting industries. Mindy also shared tools and techniques to get inspired and start creating exciting content for your uninteresting industry.
An analysis of the Google Fred update was published by Sistrix, an SEO toolset data collection company, after they reviewed “nearly 300 domains.” According to their analysis, the sites and pages were described as being hit like this: “…advertisement, outdated, thin and scraped content, as well as incomprehensible articles made up of 300 word ‘SEO texts’ […]
In the age of what Mark Schaeffer calls “Content Shock,” content marketers are challenged with producing enough content to keep their audience, but without sacrificing quality. In this episode of their popular Here’s Why digital marketing video series, Mark and Eric explain why taking a thematic approach might be the best way to address both […]