Following the first 2014 Hangout with Google Partners about YouTube video ads, they are back with a five-part monthly series to help make video ads work for you. In this episode, they will take you from pitching clients, through video campaign implementation and measurement, and you’ll learn crucial best practices from Google experts and peer agencies.
It has been two months since we've seen enhanced campaigns. After these two months, RKG's Q3 Digital Marketing Report can show us the near-term impact of the roll-out of its client set. This set includes 40 of the top 500 online retailers. Even though it looks like most metrics have remained unchanged, smartphones have gotten [...]