Do you find it tough to maximize your Instagram engagement? If you’d like to find out how to achieve social media success in just 45 minutes per day, then the team from The Social Momma is here to help. They share their Instagram engagement strategy in the following infographic, where they break down the following: Reply […]

Thanks to the ever-changing social platform algorithms, it can be difficult to generate engagement with your social media posts. But you know that great writing can connect you with your audience, so no matter how things change, you keep up with those changes. No matter what, we use social media to foster relationships with your […]

Though most businesses have a Facebook page, understanding how to achieve Facebook ad results is not so readily apparent. With the right strategies, you can create an ad that gets significant results.  Social media advertising continues to rise as a favorite marketing channel among businesses. It’s easy to see why–social media has the power to […]

Let’s face it – just like Google, Facebook tends to consistently throw curveballs at businesses that are trying to reach out to their customers and potential customers, all while sticking to the platform’s best practices. It can be frustrating for sure, but despite these curveballs, Facebook is still the web’s biggest social platform for both […]

As we continue to evolve the way we market our products and goods, the communication between businesses and customers are also changing and evolving. According to Data Portal, the latest figures indicate that roughly 36.8% of all the people on Earth use Facebook today. One of the ways you can communicate with your customers and clients on Facebook […]

In PPC marketing, targeting your competitors and their audiences is a tradition that every marketer has done. Getting your ads in front of their audience can help build awareness of your own brand, ultimately generating leads and sales. Yes, Google and Bing allows us to run ads for the competition, but can you do the […]

Have you heard that social media doesn’t drive results, or that holiday: advertising on Facebook isn’t worth it anymore? If you have, the people who have said that clearly doesn’t know what they’re talking about. Social media is a huge driving force in the realm of marketing and advertising. Here are ten reasons that Facebook […]

These days, B2B marketers are using a smorgasbord of social media platforms to reach out to their audience. According to Social Media Examiner, among B2B marketers, Facebook (89%) is now the most used social networking platform, followed by LinkedIn (81%), Instagram (72%), YouTube (57%) and Twitter (54%). This isn’t the first time we’ve heard about […]

In case you didn’t know, Instagram is pretty big. It has an enormous audience at its disposal – over 1 billion active users monthly to be exact. Instagram is the second most visited social network (sitting pretty at an average user time of 53 minutes per day) after Facebook. Out of all of the people using using the […]

If your brand has been on Facebook for a while and you’ve build up a following, that’s awesome! You know you can communicate with them, update them on goings on within your company and keep them in the know on new products and services that you are offering. But not all of your followers will […]