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Tag: content

How To Produce More Quality Content, More Quickly — Practical Tips

Writing content can be a fairly easy task to complete, but writing quality content makes things a little bit more difficult.  Sure, it’s easy to throw out anything out on to the web and call it content, but to make a site rank higher and better, and be perceived by consumers in a more positive light, […]

Case Study: 5 Steps to Create a Killer Content Marketing Strategy

When it comes to business, content writing can be tougher than you think. When you are writing content for a website, a blog, or something else, it seems that the most popular form of content is the type that doesn’t have any sort of appearance of trying to sell you something. Even if your mind […]

How Estimated Reading Times Increase Engagement With Content

Did you know that, according to an August 2013 estimate by eMarketer, the average US adult will spend over five hours a day with digital media?  Calculated out, that’s about 316 minutes a day.  That’s a lot of time to spend reading or watching digital media. With a sophisticated website analytics implementation, it’s possible to […]

How To Repurpose Content Without Looking Like A Total Jerk

Having content on your site is great.  If you have content that people are interested in reading or watching, you’re doing great.  But there’s the idea of having even MORE content is even better.  (Well, that’s not ALWAYS a good thing…what’s better than more content?  GREAT content, right?)  You don’t always have to have a […]

Starting Over, Part 1: A Pre-Launch Checklist

Making your way to the top can be hard work.  But in a field like SEO (or really ANY field of work for that matter), once you’ve gotten to a point where you’re an established SEO, content writer, or marketer, you’re set.  When I talk about being set, I mean you’ve already gained the experience […]

Are Your Content Channels Working Together? 8 Steps To Find Out

Content is king.  I know it, you know it.  Without it, our websites are nothing.  In order to survive in today’s digital market, we need a couple things working in tandem.  Not only do we need a constant flow of content, we need to see social media working with this stead flow of fresh content […]

Content & SEO Alignment: 3 Steps To Create The Perfect Win-Win

It seems like expense is always going to be around.  If you want something done, you have to pay for it somehow.  But unfortunately, as time goes on, it seems expense is always going to keep going up.  Based on new research, brands are investing over $40 billion in content every year.  Because online content […]

Turning Old Content Into New Links

I don’t know about you, but when I put work into something, I like to get as much mileage from that piece of work as I can before it’s finally put on the wayside to make room for something else newer.  You’re not going to buy a new shirt, wear it once or twice, and […]

Content Outliers: Learning from the Web’s Most Viral Content

Before digging any further details of this blog post or the following linked material, it may be a good idea to make sure we’re on the same page.  We all know what viral content is, right?  If not, let me explain.  Viral content first appears to be like most other forms of content that is […]

Why Spending Big On Extraordinary Content Marketing Is A Good Bet

Today I seem to be on a roll with writing blog posts that are centered around writing great content.  Well, this post will not be any different.  So let’s get on with the post, shall we? Our original thinking on writing content was that all you had to do to get ranked on search results […]