Google announced today that a new Shopping Campaigns report will begin appearing in the AdWords section of Google Analytics. As with any update with Google, the report is going to roll out globally over the next few weeks. Not only do you get the news of the new Shopping Campaigns report, but AdWords users will […]
It appears that Google is extending their multiple Gmail login feature to AdWords. That’s right, Google is allowing AdWords users to have multiple account logins for its users. Because of this small, yet big, feature, you won’t have to worry about having multiple browsers open in order to manage multiple AdWords accounts at the same […]
What is an automated extension? Basically, it’s a new term that has been given to the thing once known as “annotations” – Consumer Ratings and Seller Ratings which will populate in AdWords ads automatically. Google being the innovators that we all know they are, Google is retiring the use of “annotations” and simply renaming the […]
There will be a bit of a change coming soon to AdWords. According to Google, several of the Google Analytics reporting column names in AdWords will be updated to reflect the names as they appear in Analytics itself. This is important to anybody who is using AdWords scripts or macros for automated reporting downloads, so […]
If you’re an avid AdWords user, there’s a good chance that you have managed to collect a large number of AdWords scripts along the way. Unfortunately though, with all the scripts at your disposal, it can be hard to organize all of them. Overall, it may be like a bookshelf that has books all over […]
In SEO, it seems that no matter how much you know about it, no matter how much of an ‘expert’ you may be in the industry, the knowledge you have about it now isn’t always going to work for you for ever. SEO is one of those industries that seems to always change, always has […]
When you’re in the business of selling products and services, you know there will always be competition to worry about. In an auction-based ecosystem, your competitors are the ones that are playing the important part in determining what the auction looks like for you and the keywords you’re using. As marketers, we know there are […]
Frederick Vallaeys, Google’s Former AdWords Evangelist has his own ideas for making AdWords account management more efficient using free tools from Google and shares them with us in today’s Google Partners video! In this video, he will discuss how Automated Rules, Bid Strategies and AdWords MCC Scripts can streamline any agency’s operations. You’ll come away from this […]
As SEOs, I’m sure it’s safe to say that a incredible number of you probably use AdWords. After all, it makes it pretty difficult to do your job if you’re not fully utilizing the tool to get the most out of Google’s search engine. To somebody like Frederick Vallaeys, who is always trying to improve Optmyzer, […]
So, you are either new to AdWords, or your an experienced user and you want more information on making what you have even better? Well, we got a nice little topic for you! Is there possibly a way to structure an AdWords account in the perfect way, or does it not even matter? Let’s explore […]