Gabriel Marguglio, CEO of Nextiny Marketing, joins HubSpot to discuss how he was able to maximize the opportunity around technology consultation. Learn how to embrace software, platform capabilities and become a platform consultancy agency. https://www.youtube.com/watch?v=6-tbrJFlHu0
On February 12, LinkedIn rolled out a number of features for Sales Navigator, which will make it easier to add leads from sales prospects to Salesforce, share content within a Sales Navigator account, get alerts when a company account shows signs of growth, and more. Users of Salesforce can now add contacts to their Salesforce [...]
While up in Albany, Barry Schwartz interviewed Ann Smarty, who was incredibly well known for creating MyBlogGuest that ended up getting penalized by Google. The two talked about her history in the space, and how she ultimately ended up settling in Albany, New York, as well as how the Google penalty went down. They spoke about the [...]
Your sales process should be the foundation of everything your sales organization does. Learn how to create a sales process that's robust enough to power your sales team's long-term growth. The full course features industry experts - CEOs and Harvard Business School professors - who will explain the buyer's journey and successful practices from many [...]
On February 11, Yelp announced a new "video-centric" ad format that the company is calling Showcase Ads, as well as in-store attribution: Yelp Store Visits (YSV). These offerings are aimed at national and multi-location brands. The company said that these products are designed in order to address “specific pain points of national and multi-location businesses.” [...]
It has been reported that Facebook acquired UK augmented reality (AR) startup, Scape Technologies. It is estimated by TechCrunch that the purchase price might be about $40 million. The reason the purchase of this AR company is because Scape's technology is about creating a 1:1 digital representation of the physical world. It's both about mapping [...]
On January 7, Pinterest reported revenues have reached $400 million for Q4 of 2019. This is a growth of 46% year over year, which exceeded analysts' forecast of $371.2 million. The company's annual revenue surpassed $1 billion, reaching $1.14, which is an increase of 51% over 2018. Global monthly active users (MAUs) grew 26% year over [...]
It's been years since testing began, but yesterday, Reddit finally announced that subreddit chat and one-to-one chat are rolling out to all users and communities. "These two new features will enhance engagement among Redditors individually and within communities,” a Reddit staff member wrote in a blog. The platform said the new function could help “lower the [...]
Barry Schwartz sat down with Cris Wlwell, the man who helped to form this industry. He made it financially feasible to run SEO and SEM. Chris had a vision in 1999, along with Danny Sullivan to try putting together a conference with like-minded search engine marketers. Chris Elwell has a history in publishing, and he [...]
In this video, Microsoft Advertising unveils new Shopping enhanced product group capabilities, disruptive video ads join Chrome’s block party, over on Google Ads shopping ads may be coming to your inbox (that aren't Gmail ads!), get notified when your favorite brands slide into your Facebook DMs, Tripadvisor launches the future of customer review management, Spotify [...]