Google’s new personalized shopping “destination” is now live in the U.S., the company announced Thursday. Reported back in May when Google first teased the US release of the revamped Google Shopping experience, Google is bringing personalized Shopping, local inventory and better checkout to Shopping. One of the first things you'll notice is the prominence of the colorful [...]
In an announcement made by Google, beginning in December, the company is going to update its user agent to represent the version of Chrome that GoogleBot is running. It is important to update any code you have that may look at the user agent of GoogleBot to suggest this change going forward. After the Evergreen GoogleBot [...]
Craig Campbell hosts Claire Drumond, a product marketing leader who oversees growth for Atlassian’s flagship products, Jira Software and Bitbucket. Craig will gather insights from Claire on how to be a content marketing professional in the IT field and work on such products as Jira and Bitbucket utilizing a journalism background. In a 1-hour free [...]
Google announced on Twitter that they have added the Change of Address tool to the new interface of Google Search Console. This feature was available in the old Search Console but wasn't initially migrated when Google shut down the old interface. With this tool, users can communicate to Google that your site has moved to a new address. Google [...]
Moz had upgraded its domain authority metric earlier this year. At the time, Search Engine Land’s Greg Sterling had a conversation with Russ Jones, the principal search scientist at Moz, about how SEOs should be utilizing the metric. Russ is still spending his time trying to reduce confusion about Domain Authority and link builders trying to sell based [...]
Google's automated concierge feature, Duplex, has finally made it to Chrome browsers. Google confirmed that, as part of the Google Assistant in Chrome, the test is currently being applied to movie ticket booking sites, Android Police reported. Google Assistant in Chrome handling a movie ticket purchase. Source: Android Police. Ads are already being tested in Assistant, [...]
Want to better engage audiences and make an impact? Then consider adding visuals to your content. Assets like infographics are the visual content you need to add to your content marketing mix – but how can you make yours stand out among the rest? In this sponsored SEJ webinar, join ScribbleLive’s Stephanie Mansueto as she [...]
Instagram is testing product launch reminders in Stories and posts. Instagram is trying to be a place that is more than just a place for product discovery. It wants to deliver an all-inclusive commerce experience that brands develop entire product plans around. Announced on Monday, the latest test is meant to give brands tools to build [...]
The new “Send Message” call-to-action in Stories ads on Instagram, Facebook and Messenger. Brands are now able to drive Facebook, Instagram and Messenger Stories ad traffic to start conversations on Messenger. If you swipe up on a Stories ad that has the new "Send Message" call to action, a conversation will begin with the business [...]
If you are your company run a number of different accounts for your brands or product lines, Google Ads announced that cross-account analysis for Manager accounts in Report Editor is available. The cross-account reporting, which is available for Manager accounts and lets you access and manage multiple accounts using a single manager login, allows you to analyze [...]