Google has confirmed they are testing a new format for pay-per-click (PPC) ads. But, the details surrounding this format are shrouded in secrecy, leaving advertisers frustrated and confused. The new format was first spotted by industry veteran Anthony Higman, CEO of Adsquire. He shared a preview on social media, highlighting the lack of information from […]

In a world where digital advertising reigns supreme, screen printers mustn’t overlook the importance of mastering digital ad management to maximize revenue. With the ever-evolving landscape of online marketing, understanding the ins and outs of ad placement, targeting, and optimization is crucial for success. From Facebook to Google, the possibilities for reaching the right audience […]

Many budgeting guides recommend allocating a percentage of profits to advertising. But what if you don’t have profits yet? Where do you even begin? In this video, I’ll share a 4-step approach to ad spend that successful businesses used when starting out with $0. First, you need to commit a minimum monthly ad budget to […]

Do you struggle to make your digital marketing ads stand out from the crowd? Look no further than this White Shark Media video, where their seasoned CRO (Conversion Rate Optimization) expert shares his top tips for creating paid ads that not only effectively reach your target audiences, but also drive conversions and ultimately lead to […]

If you’re marketing your business on any sort of platform, you know that planning is a must. You don’t just put up ads wily nily, you have to put some planning and thought into it – it’s a bit of a crucial element to any marketing campaign Instagram for Business recently shared some quick tips to […]

Not surprisingly, advertising is a fast and powerful way to grow your business. Without it, you probably wouldn’t be able to gain new and potential customers and clients nearly as fast as you’d like. This is why running ads is such a great way to get people’s eyes and interest on your business. In this […]

Do you want to reach an influential business audience? If so, having a LinkedIn advertising strategy is one of the best ways to reach the audiences you want. A lot of important decision makers typically flock to LinkedIn to share stories about their professional lives. This is why LinkedIn is a valuable social media platform […]

Thanks to the the Cambridge Analytics scandal, Meta decided to implement a range of data protection measures in order to limit access access to people’s personal data and insight. Meta also decided to be transparent on how its systems are being used by a number of groups regarding target messaging. Thanks to to Meta’s Ad Library, the […]

Advertising is an important part of being able to maintain a successful business. With all the right advertising methods in place, you will be able to keep existing customers coming back. This will help you not only keep your current clientele, but you will also grow it even further. Sure, having the right ad copy […]