What would you say if you were asked, on the spot, if you thought that SEO was getting harder. What would be your answer? At a recent webinar series, InsideLocal, some information was gathered about opinions of hundreds of search agencies, consultants, business owners and marketers who were listening in. During said webinar, several questions were […]
I know without even having to ask that most of you have a favorite site when it comes to the things you love, whether it be for news, videos, heck, even for online search. Perhaps you love CNN over News Week,Tumblr over Pintrest, or Google over Yahoo. But as an online marketer, what if, you […]
Have you ever thought that it’s always best to travel down the safest road, simply because it’s safe and you know you’ll have the greatest chance of success of making it through? SEO can be the same way for a lot of people. Doing the safest things in SEO may result in some good, safe […]
Content marketing, if done right, can make a huge difference between failure, success, and big success. In a Moz post that came up this morning, James Porter showed the success of the John Lewis Christmas content advertisement that made it’s debut a few weeks ago. Because of this one video, it got over 8.5 million views on […]
With the internet, I’m pretty sure you’ve experienced plenty of things around the web. Many of these things have probably been seen by a few hundred people, or possibly a couple thousand. But, there are those internet sensations, such as pictures, articles or online videos, that have become something big. Really, really big. Forget hundred […]
Advertising is an important part of online marketing. Well, that’s actually quite an understatement. Advertising IS marketing. There are many different ways you can go about getting your ads out to those online. But, how many thought of advertising with games? From a marketing perspective, this is a fantastic way to get the word out […]
Who doesn’t know what RLSA stands for? For anybody who hasn’t always been in the SEO loop, it stands for Remarketing Lists for Search Ads. Google launched RLSAs earlier this year at the end of June. When they first came out, people tired figuring out the best ways to use these lists to the best […]
Email has been a staple to businesses for I can’t remember how long. Most of my computer using life I’ve been utilizing email. This simple form of communication has been going strong to this day. Did you know that, according to industry statistics, half of all emails that are opened now are on a mobile […]
We all know the feeling you get when you’re running a site, and you realize that you’ve just gotten somebody to not only visit it, but that person actually made a conversion. It’s quite exciting. But, this does that make them a customer? Not necessarily. A single conversion doesn’t always make the customer. What is […]
There are new challenges that come at us all the time in the SEO world. Constant updates from Google are always keeping us on our toes. We have to constantly learn new ways to adapt to the ever changing world that SEO places on us. Many challenges are abound, but one of them is working […]