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Category: Local

Shopify Launches Post-COVID POS, Yelp Rolls Out Omnichannel Tools For SMBs

For years now, omnichannel has become a buzzword in the retail industry and has been somewhat synonymous with digital transformation. Now, there is more urgency as traditional merchants need to place more emphasis on technology, e-commerce and integrated online and offline during COVID-19. Shopify has launched  an update point-of-sale (POS) system for the post-COVID retail […]

Local Businesses Can Solicit GoFundMe Donations Via Bing Places

In an announcement made on April 20, Bing and GoFundMe have partnered up in order to facilitate donations made to local businesses that are impacted by the COVID-19 pandemic. The owners of Bing Places for Business accounts can set up fundraisers through GoFundMe and Bing will display a donation button within its local listing page. There […]

Google Reviews Coming Out Of Quarantine

A few weeks ago, Google Google shut down the publication of new reviews and Q&A as part of its coronavirus response and reduced support. It seems though that Google has re-started publication of reviews and review repolie. On this page Google says: “Review replies are now available. New user reviews, new user photos, new short names, and Q&A will […]

Google Introduces New COVID-19 And Telehealth GMB Links For Healthcare Providers

Google has been in the process of rolling out COVID-19 updates and advice to local businesses regularly. Specifically in an update for health and medical professionals, the ompany introduced some new links in the Google My Business (GMB) dashboard. These two links were first discovered by Erica Paige and picked up by Mike Blumenthal. GMB instructions have been dedicated by […]

Google Posts, ‘Temporarily Disabled,’ Now Back

Due to the recent Google My Business (GMB) policy changes, limited support and a lot of the confusion surrounding the coronavirus crisis, there are many local SEOs have had problems with listings updates and other GMB features. Posts is a critical GMB tool whose performance has been a bit uneven. According to Google, Posts are working […]

Using Ads to Grow Locally

The Hubspot folks sat down with Danielle Stoffels and Jacob Mader to learn how local businesses use search advertising to generate leads. Learn more: https://bit.ly/3dqJGTU

Generating Local Content at Scale – Whiteboard Friday

Building local pages can be an arduous task. It’s difficult trying to get the right mix of on-topic content, expertise, location, and the temptation to take shortcuts has been tempered but the fact that good, content is impossible to scale. In this episode of Whiteboard Friday, Russ Jones tells us about his favorite white-hate technique […]

Google Turns On ‘Mark A Business Temporarily Closed’ For Business Owners On GMB

Google recently announced that both Google Search and Maps will begin displaying if a business is temporarily closed in response to the coronavirus crisis. This was following a directive to local businesses to update hours and other relevant content in Google My Business. Any query that’s related to “opening hours” have been trending up as everyone is tyring […]

Google My Business Not Functioning As Expected Under The Strain Of Coronavirus

On March 20, Google temporarily disabled new local reviews as well as the ability of businesses to post review responses. Although this was previewed in Google’s earlier announcement about limited GMB functionality during the coronavirus crisis, it took many local SEOs by surprise. By March 23, a number of local SEOs complained about various problems and delays in posting new […]

Yelp Announces Fundraising Partnership With GoFundMe To Support Local Businesses

After Yelp announced a $25 million relief package for small businesses impacted by the coronavirus last week, Yelp is announcing a fundraising partnership with GoFundMe with the objective to enable Yelp users to donate to businesses directly through Yelp. Many GoFundMe pages have already been created by a number of local businesses. This program will automatically place […]