fbpx

Category: Social Media

Driving Traffic from Facebook – Whiteboard Friday

If you’re looking for a wonderful amount of traffic, one of the best places to find it would be from Facebook.  Unfortunately, even with the incredible traffic potential the social network can bring, there’s confusion around both how much we  are able to optimize our work to take advantage of it.  In this episode of […]

How Hashtags Work on Twitter, Instagram, Google Plus, Pinterest, Facebook, Tumblr, and Flickr

The hashtag has gotten to be one of the biggest things out there in social media over the years.  it came about from the desire to organize and make sense social media buzz.   But what is the hashtag? According to Wikipedia, a hashtag is “a word or an unspaced phrase with the hash character […]

Facebook Reportedly Pitching Cinemagraphs To Advertisers

Facebook is trying something a little new in advertising in the News Feed.  according to AdWeek, the social network is showing marketers a photo-video hybrid that they’re calling cinemagraphs, which is meant to be an alternative to video advertising.  Cinemagraphs are basically photographs that show continuous motion in an isolated part of the image, similar […]

The Easiest Way To Make Your Content Dominate On Social Media

Here’s the deal.  You work hard to come up with a great idea for content, and you put even more work into actually creating the content.  Once everything looks great, you finally publish it on your site.  Now, you just wait for the views to roll in. But nothing happens. You sit there dumbfounded, wondering […]

Super Bowl Sets Record For Conversation On Facebook

So, you ever hear of this little event they host every year called the Super Bowl?  Apparently when it aired Sunday, there was a lot of talk that came of it.  A good portion of the conversation that took place online, took place on Facebook.  It was reported by Facebook that 65 million people world-wide created 265 […]

Nationwide’s #MakeSafeHappen Super Bowl Ad Doesn’t Look Good For Them

Another  year has come, another Super Bowl has gone.  One of the things people love about the Super Bowl, besides the game itself, are the ads.  Usually, the commercials that are shown are heartfelt, entertaining and funny.  With another series of commercials that included puppies, horses, dads and Skittles, there was one commercial that took […]

Imgur Tool Simplifies The Process Animating Videos Into Gifs

If you were to look through your personal or professional social media feeds, there is usually one major thing you’ll find as your scroll through the countless posts that others have put up.  Can you guess what it is?  It’s the most popular type of post. It’s the image. According to Socialbakers, 93% of the […]

How to Use Psychology to Build Social Media Campaigns That Resonate

When you’re using social media in business, it isn’t simply about getting the most shares and likes for each post your put up.  In the business world, it’s all about building the relationships between you and your customers that counts.  What you don’t want to do to get these people to like the posts your business […]

Social Media Is The Least Popular Channel For Customer Service [Survey]

In this day and age, with all the computers, laptops and especially mobile devices, we all love our social media, don’t we?  Social media is a great place for everybody to get the low down on what our friends, news, as well as other interests.  It’s a place where we can all feel connected to others, […]

10 Essential LinkedIn Tips, Tools, and Strategies You Need to Know

LinkedIn is a popular business-oriented social networking service that is used for professional networking among it’s users.  For those who want to make use of this network, you want to be sure you’ve completed your entire profile, created the necessary company pages, participated throughout the network, and so and so forth.  But there’s still so much […]