Facebook is a popular advertising platform, but are Facebook ads worth it for your business? Of course they are! Watch now as LYFE Marketing goes over their reasons why Facebook ads are worth it, how Facebook advertising can improve your results, who should run Facebook ads, and more!
In this episode of Marketing O’ Clock, Microsoft announces a new responsive ad format for search called Multimedia Ads. Google rolls out the cleverly named July 2021 Core Update, and some data indicates that TikTok is well on its way to world domination (of video platforms). Plus, Facebook announces a new thread option that will […]
Remarketing is a way for marketers to connect to other people who had previous interactions with your website or mobile app. With it, you can position your ads in front of the people who are browsing Facebook, which will help you increase the awareness for your brand, or to remind people to convert. There are […]
Recently, Facebook launched their ‘Creative Guidance Navigator‘, which provides a number of ad tips and notes that should help improve ad creation. This is essentially a mini-site that shows off a range of different ad tips you can use for Facebook. Each tip is presented one by one, and if you’re interested in a particular tip, […]
When you on something like Facebook, what is the kind of post that would make you stop for a moment and look at it? Maybe it’s a funny picture, a creative meme, or a really interesting headline? This kind of post is what pulls users in, allowing businesses to get their message across before users […]
If you want the most efficient ways to reach your target audience, the Facebook Ads platform has plenty of control options that can really help you reach this dream, including target audience, ad copy placements, conversion actions and the like. Unfortunately, one of the things that Facebook seems to skimp on is attention to budget. […]
A lot of people use Facebook to check up on their friends, as well as check up on goings on around the world. As more people spend use the social platform, it continues to expand, opening up whole worlds of different things that can be targeted through advertisements. Although Facebook had introduced Engagement Remarketing options […]
In an announced made on June 21, 2021 during International Small Business Week, Google said that they are launching a simplified ad creation workflow for video ads on YouTube, and is now available globally on both desktop and mobile. With this new workflow, advertisers have the ability to launch a campaign by adding a video, selecting […]
Video ads can really do wonders for your brand awareness. They can drive traffic to your website and start getting you new customers, almost immediately. But there are few YouTube ads for beginners videos. So, today the folks at LYFE Marketing have you covered!
I’m sure if you asked enough people, you’d find that digital marketing is bot a science as well as an art. It can be difficult coming up with really creative and ultimately awesome ads that will make anybody want to come visit your business website. But what makes a good ad….good? This is the question […]