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Category: Bing Ads

What Are Some Reasons Why Organic Search Is Better?

Back in the day, as SEOs and webmasters, we used to rely quite heavily on search engines for traffic.  Remember when, as an SEO, your success in business was determined by your placement in Google?  The higher you ranked, the bigger the success you were.  When it came to success, the only roadmap that generated […]

Re-Examining The Top 10 Paid Search Best Practices, Part 1

What is the definition of best practices?  Basically, best practices are a “set of highly recommended tips and tricks born of repeated and ongoing expertise in a specific subject matter,” as stated by Josh Dreller.  With these tried and tested procedures, professionals rely on them everyday, assuming that they are correct and, of course, quite effective. […]

Bing Ads Shares Halloween Data For Advertisers

Can you believe it’s getting close to the holiday season once again?  But before we can really kick off the holiday season right, we have to get warmed up a little Halloween fun.  It’s only eight weeks away, and people are beginning to look for their costumes to wear on the spookiest day of the year. […]

Major Billing Improvements & Consolidated Billing Arrive On Bing Ads

It seems that with any product and service, regardless of how good it is or how productive you can be with it, there are always  something about it that somebody can complain about.  Bing Ads is certainly not exempt from this situation.  One of the biggest problems that most advertisers have had with Bing Ads […]

Bing Ads iOS App Gets An Update, Goes Global & Android App Is On The Way

Back in April Bing Ads debuted an app for iOS in the US, and has finally been made available in the App Store globally.  In addition to this news it also got a number of new features updates as well.  It was also announced that Android users aren’t going to be left out in the cold, as they’ll […]

With Windows 10, Bing Ads Anticipates 10 To 15% More Search Volume By September

Alongside Wednesday’s launch of Windows 10, David Pann, Bing Ads general manager, has outlined benefits advertisers can expect to get from the ways in which search is tied into the new operating system and a new blog post.  The idea behind David’s message is that Bing Ads advertisers should see a lot opportunity for more […]

Bing Ads Shopping Campaigns Roll Out Of Beta In US

It was announced by Bing on Tuesday that Shopping Campaigns are now available to all customers in the US. Bing Shopping Campaigns, which was launched back in April in beta, is a reflection of Google’s switch to the Shopping Campaigns last summer, which was a format for organizing and managing product listing ads. For Bing, their Shopping Campaigns is going […]

Bing Ads Introduces More Functionality To Recently Overhauled Home Page Dashboard

Bing Ads unveiled a total overhaul of the Home Page dashboard at the account level earlier this month.  This overhaul is meant to provide a complete at-a-glance performance overview.  There have been a couple of more features on Monday.  These two features are Customized Modules Time Period Comparisons With Customized Modules, you can customize the home page’s many preset […]

Microsoft Signs 10-Year Deal For AOL To Use Bing’s Ads & Listings

It looks like Google has lost out on the ability to provide search listings and ads to AOL, as Microsoft and AOL have signed a new 10-year agreement to allow Bing to provide AOL with their search listings. Back in 2002 when Google first got the AOL deal, it was a pretty big deal, as […]

Bing Ads Makes It Possible To Save Column Settings

In Bing Ads news, this week is going to be somewhat busy, as a couple of updates are rolling out, and it’s going to be pretty nice for Bing Ads users.  When these updates roll out, you’ll be able to save columns in the Bing Ads interface in what ever order you choose to see them in. […]