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Category: Local Search

Six Steps to Improve Google My Business Page Ranking

(Also called Google Places, Google Local, and (erroneously) Google Maps) Written by Scott Orth If you’re a local business, you want local visibility and traffic, right?  What better way to gain local exposure but to show up in Google local search, with a Google My Business page? If you don’t already know, when you type […]

Andrew Shotland’s AMA: Common Local SEO Mistakes Made By Businesses Big & Small

It seems that even thought you’d think that running multi-location and small businesses online everyday would make a number of people experts in local and organic search.  Naturally, that’s not always the case.  Even after a while, people can still be stumbling around in the dark, not know what it is they’re supposed to do to […]

11 Tips For Using Slide Presentations For Local SEO Advantage

When it comes to content marketing and local SEO, there is a wide variety of types of media that businesses can use.  Out of these types, the most widely known used types include photo images and videos. But despite the power of using these types of media can bring, there are a number of local businesses […]

As A Franchise, How Do You Stand Out When You’re One Of Many?

So you are running a business I see.  That’s great!  If you’re successful, that’s great to hear.  But perhaps you’re not doing as great as you’d love to be doing because there are so many other businesses out there who are offering the exact same services and products that you are.  Living in a sea […]

How To Leverage The Best Local Content Source For Multi-Location Brands

For a while now, especially in the light of the Google Pigeon update, the topic of content has taken more of a prominent stand these days.  A major topic of discussion that has been circulating around through the ranks of marketers with multiple locations lately is how to make their content more relevant and findable to local audiences. This issue […]

Zomato Buys Urbanspoon For $50 – $60 Million To Enter US Local Search Market

Zomato, the international restaurant search provider, has picked up and acquired Urbanspoon from IAC, costing them somewhere between $50 and $60 million in cash.  So what is Zomato? Zomato is an online service that provides information on home delivery, dining-out, cafes and nightlife in cities of India and 18 other countries.  The service was founded […]

How to Have a Successful Local SEO Campaign in 2015

It’s 2015.  We’ve seen another full year pass us by, and during that year, there have been a number of changes in local ranking factors.  But now that we’re facing 2015, this is our chance to get a fresh start on things.  This is the time to look behind us and see the success and […]

Everything You Need To Know About Google’s Local Algorithm, Pigeon

It’s safe to say that local search is pretty important, especially for a number of local businesses.  After all, without local search, it’d be a lot more difficult to find the places you need to find. So what has Google done to improve their ability to give users better results in their search engine?  They […]

GM Turning Its Cars Into Rolling (Local) Search Engines

I will assume at this point that many, if not all of you reading this, will have heard about GM’s OnStar service.  If you haven’t, OnStar is a subscription-based service that provides communications, in-vehicle security, hands-free calling, GPS navigation, as well as remote diagnostics systems.  Basically, it’s a service that’s pretty nice to have these […]

SEO 101: How Local SEO Changed in 2014 and How to Get Ready for 2015

As many of you know, Google loves to change up their algorithms.  They like to change up a lot.  Google tends to change their search algorithm around 500-600 times every year.  If you were one of the ones who wasn’t aware of this, it’s time you know.  But, for the most part, there shouldn’t be […]