For SEOs, nothing says nightmare fodder better than a nofollow link. Why is this so bad? Well, on a technical level, when a link is put into nofollow tags, the search engines are being told not to count the link, and that means bad things for somebody’s SEO. For every nofollow link, that’s that much less […]
SEO – SEO always changes, and my how it’s changed during 2015. Rather than producing content for the sake of creating content, the trend has moved over to using search and social data to help guide content creation. This is an important aspect of boosting engagement for brand so that it can help their content attract the […]
In 2015 , there was quite the mengerie of searches done through Google’s search engine. There were searches that asked about Lamar Odom, Ronda Rousey’s rising star, the new Snapchat update, the film “Jurassic World,” and a large variety of other topics. There was even searches about “What is Charlie Charlie?” More than 40 categories have been released […]
Just as MapQuest did last year, Yahoo Small Business has decided to outsource their local listings management to Yext. The news came to customer’s attention late last week of the impending change in the form of an email: Yahoo is thrilled to announce that we have partnered with Yext to manage your Local Basic Listing moving forward. Some […]
Recently, Raven Tools conducted a study that has uncovered some major on-page elements that are being overlooked. One of the biggest offenders that was pointed out in the study was duplicate content. The results have identified that 29 percent of websites have duplicate content, and 80 percent of websites don’t use microdata. For more detail on […]
Back in August, Google decided to roll out update to how it displays local results by removing all 7-packs and moving exclusively to mobile-optimized 3-packs. Afterwords, it seemed that the 3-packs were now consistently ranked in the top spot (paid ads were still above those, but of course, we’re talking about organic results here) for all Google search that produced […]
Creating a website and content for it can be pretty challenging to get off the ground. Luckily though, there are services that are available to use to make website creation much more simple. One such service is WordPress, which is the most widely used content management system (CMS) in the world. These days, roughly half of all […]
To SEOs, when it comes to understanding Googlebot behavior we would use Log Files. But did you know that they can be used to identify any bad bots that are crawling your site? After all, finding out what bots are crawling your site is important, as these bots are executing JavaScript, inflating analytics, taking resources, and […]
These days, it’s no secret that mobile configuration for any business running a website is a big part of the future of SEO and digital marketing. There are statistic out there that says that there are more Google searches that take place on mobile devices than desktop computers in 10 countries. We also have to to take into […]
There are likely a lot of webmasters and site owners who were hit by Panda, and have desperately been asking for a refresh for ages that could help them get back on their feet. Google announced last month that they’re rolling out Panda 4.2 over a number of months. This will be the first time in […]