If you’re a Google Now user, you’ll find that you will be able to set reminders to visit a store the next time they’re in the vicinity, right from some AdWords ads. The new “Remind me when I’m nearby” automated extension test was spotted by Jennifer Slegg at The SEM Post in the ads of several large retailers, […]
Halloween is done, we’ve all trick or treated, and we’ve gotten filled to the brim with a nice stock of candy to last us until Christmas. Now, the biggest holiday of the year will be upon us within just a couple of months, and we all have to ask ourselves, are we ready? I don’t mean that […]
It’s that time of the year again, everyone. It’s the holiday season again. To many people, this is a great time of year, as we’re gearing up to enjoy a number of different events and holidays, including Halloween, Thanksgiving, and Christmas. The lead-up to the holidays is going to be a busy time for a […]
Recently, Raven Tools conducted a study that has uncovered some major on-page elements that are being overlooked. One of the biggest offenders that was pointed out in the study was duplicate content. The results have identified that 29 percent of websites have duplicate content, and 80 percent of websites don’t use microdata. For more detail on […]
During September 30th’s SMX keynote with Brad Bender, who is Google’s vice president of product management for the Google Display Network, a new AdWords Audience Insights report was announced. In this new report, webmasters will get details on demographics, interests, locations, and device usage for people included on an advertisers’s remarketing lists. According to Bender, the […]
Back in August, Google decided to roll out update to how it displays local results by removing all 7-packs and moving exclusively to mobile-optimized 3-packs. Afterwords, it seemed that the 3-packs were now consistently ranked in the top spot (paid ads were still above those, but of course, we’re talking about organic results here) for all Google search that produced […]
When you have a ton of information put into Google AdWords, it would be pretty difficult and time consuming to transfer all that content from AdWords to Bing Ads. It would but be easy to give up, but luckily, if you want to import your information from AdWords to Bing Ads without the manual labor, […]
The 2015 Local Consumer Review Survey has just been published by BrightLocal, so it’s time to explore the attitudes, the influences and overall consumption of local business reviews by consumers. This is the fifth year that BrightLocal has been doing this research, and in this year’s survey, 15 questions had been asked to over 2,000 […]
When running AdWords, you are going to be spending money, and a pretty good amount of it, just so you can continue to keep your brand or website on the forefront of people’s minds. When you’re running PPC, you obviously want to know how much you’re paying for each and every click somebody makes. There […]
There is a new program being tested by Google that connects people looking for home service professionals with pre-qualified providers in their local areas. Marketing Land confirmed with Google that they’re running a small test in the San Francisco Bay Area that focuses on plumbers and locksmiths to start. Google isn’t the only ones in […]