Facebook advertising remains one of the most effective ways to reach new audiences and scale your business.
In this video by Social Media Examiner, we will learn about three advanced scaling strategies that will help us take your Facebook ad campaigns to the next level. The video covers the shotgun method for broad reach, the bully method for laser-focused targeting, and the surfing method for riding trends and interests. Expert tips are provided for scaling your spend and diversifying ad sets to find pockets of engaged users. Whether you’re new to Facebook ads or want to optimize existing campaigns, this video will help you maximize your ad budget and expand your reach.
Let’s dive in and explore how to advance beyond basic Facebook advertising.