Yelp is always thinking they’re getting the short end of the stick when it comes to Google. They always feel that Google is taking a good chunk of search traffic away from them, and there may be leaked documents that could prove it. But, things may not always be as they seemed. If you take a look at the documents a little more closely, it shows the opposite, or at least it shows that the issues isn’t nearly as bad as it may seem.
The documents, who are in the hands of TechCrunch, shows how Yelp thinks they are getting screwed by Google. Sure, Google isn’t always the innocent bystander who never does anything wrong. Nobody is without sin. But by looking more closely at the documents, it may not show that they’re actually doing anything bad, or anything that would subject it to government regulation.
Danny Sullivan has an article on the matter on Search Engine Land that talks about the documents and how the evidence against Google isn’t as damning as it appears. Check out the evidence by following the link below.
Search Engine Land: Leaked Documents Show How Yelp Thinks It’s Not Getting Screwed By Google