At the beginning of this year, a massive organic keyword targeting campaign was started by Brafton, and amounted to over 90,000 words of blog content being published
It seemed to work as the number of total keywords that were ranked for doubled in less than six months. By utilizing Brafton’s advanced keyword research and topic writing process (which published earlier this year), they increased their organic traffic by 45%, while their number of keywords ranking in the top ten results by 130%.
But was it just traffic that they received? Because of every aspect of the project was tracked, Brafton was able to draw some nice correlations between their target keyword rankings and variables that can affect and predict those rankings.