Page titles can have a large impact on the click-through rates of a webpages because they provide important context to search engines. Last year, a study was done that shows that Google rewrites page titles more than 60 percent of the time.
In a new episode of Whiteboard Friday, Dr. Pete shows us some of the new data Moz has collected on the ways in which Google rewrites title tags. He will also us three titling patterns we should avoid if you don’t want to see them get rewritten by Google.