In the world of web development, headless architecture has been gaining traction as a modern approach to building websites. This decoupled architecture separates the back-end data from the front-end presentation layer, allowing for greater flexibility and scalability. However, as with any new technology, there are challenges and considerations that need to be addressed, particularly from an SEO perspective.
In this insightful video, Peter Richman from Plug and Play shares his expertise on the key things SEOs should advocate for when building a headless website. Drawing from real-world experiences with clients, he highlights six crucial aspects that can make or break the success of a headless project.
From ensuring crawlability and optimizing speed scores to managing URL structures and on-page content, Richman provides a comprehensive guide for SEOs navigating the headless landscape. He emphasizes the importance of close collaboration with developers and engineers, stressing the need to communicate SEO requirements upfront to ensure they are baked into the back-end system.
Whether you’re an SEO professional, a marketer, or a developer, this video offers valuable insights into the nuances of headless architecture and how to effectively advocate for SEO best practices throughout the development process.