A new guide has been published by LinkedIn that helps to establish a more effective approach to increasing influence and build brand relationships.
Called the Flywheel of B2B Thought Leadership, the overview was developed in conjunction with Edelman in order to provide a clear explanation of how specific though leadership content processes can be a major benefit.
You can find the more in-depth breakdown of the Flywheel of B2B Though Leadership process here.
You can also check out the following infographic below.
Source – Social Media Today