Barry Schwartz and the head of technical SEO at Merkle, Max Prin, spoke about some of the new free tools he helped to build at Max said that he benefits from building out the tools because it helps him understand how search engines work.

The two talked about PWAs and how he likes the technology for building out sites and web applications. He loves to play with new tech and discovering how search engines can crawl, index and rank these technologies.

Max Prin can be followed on Twitter @maxxeight.

SourceBarry Schwartz