As we know, Twitter made the final decision to keep the 140 character tweets intact, and not extend them any farther than that. But even if they had, would it have mattered?
To see how long tweets are on average, Marketing Land decided to take a peek at 300 of the most popular brand, celebrity and media Twitter accounts. These 300 accounts are based on a list by social analytics firm, Socialbakers. The accounts listed, on average, seemed to come really close to filling up every available space a tweet could give them, most commonly sending tweets with between 130 and 140 characters.
But just because these accounts are filling up the 140-character tweets, it would seem that this isn’t making them any more popular than shorter ones.
According to the chart provided here, you’ll see what share of the tweets contained links, hashtags and photos or videos.